Mastt is a cosmetic brand that combines scientific evidence with full transparency in its formulations, aimed at those who value real effectiveness: Skintelectual People. Its branding conveys credibility and honesty through a minimalist logo, a neutral color palette that inspires trust, and clean typography that reinforces message clarity. The visual system is applied across online and offline assets for web, social media, and packaging, ensuring coherent and appealing communication that supports Mastt’s promise of quality and science.
Date
2025
Role
Art Direction & Graphic Design
Team
Marketing direction: Lucía Algarra
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